Fort Collins Cinema Offers Holiday Membership and Gift Card Promotions
The Lyric cinema in Fort Collins is offering two holiday promotions from November 1 through December 24, encouraging moviegoers to give entertainment as gifts while supporting the independent theater.
Customers who purchase an annual membership at $120 will receive a second one-month membership free, which can be given to friends or family. Separately, anyone who buys a $50 gift card will receive two complimentary movie tickets. Patrons can take advantage of one or both promotions.
Both offers are available exclusively at the theater's concessions counter at 1209 N College Ave and cannot be purchased online.
The Lyric's annual membership, typically $120 per year, includes one free movie ticket per month, one free small popcorn monthly, a 10% discount on additional tickets and concessions, and access to members-only screenings and events.
Independent Theater Serves as Cultural Hub
The Lyric has operated as a Fort Collins arts venue since 2007, when founder Ben Mozer established it as an independent cinema showcasing alternative films. The theater relocated to its current custom-built facility in 2017, expanding to include three indoor auditoriums, one outdoor screening area, an art gallery, full bar, restaurant, and stage for live performances.
The venue focuses on independent, foreign, and smaller-budget films while hosting live music, comedy shows, visual art exhibitions, and community events. The theater's programming and physical spaces support local artists through gallery shows and retail opportunities.
Holiday promotion gift-giving represents a relatively uncommon offer among Colorado cinemas. While membership programs at venues like Landmark Theatres in Denver or Alamo Drafthouse typically provide ticket discounts and waived fees, buy-one-get-one membership offers and bonus tickets with gift card purchases are not standard promotions at most regional theaters.
The one-month complimentary membership included in the buy-one-get-one offer applies only to the initial month and does not automatically renew unless the recipient purchases their own full annual membership. Membership benefits refresh monthly and do not carry over if unused.
For information about membership benefits and promotional terms, residents can visit the theater's website at lyriccinema.com or contact the concessions counter directly.